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February 21, 2018 5 minute READ

Let's Ask Francine: What Was Happening in Valle Crucis in the 1800s?

Our Almost Monthly E-mail correspondent gets many questions over the course of the year. Many are answered with a quick e-mail back to the inquirer, but sometimes there are questions that might be of interest to more than one individual. That was the case this week when Francine was asked about what was going on in Valle Crucis in the 1800s. Let’s see … ...read more

tags Local Flavor | Dear Francine

locations-icon Original - Valle Crucis|Annex - Valle Crucis

February 10, 2018 3 minute READ

5 Ways to Escape the Winter Blues

By now you’ve heard the news – the official weather prognosticating groundhog, Punxsutawney Phil, emerged from his burrow and saw his shadow, thus, we’ll have six more weeks of winter. That could be the most depressing news you’ve heard in a while, especially if you suffer from Seasonal Affective Disorder, also known as SAD. Longer nights, cold temperatures, and gray days all figure into a general feeling of sadness and depression. But, there are steps you can take to reduce its effects. Here are five ways to escape the winter blues. ...read more

tags Inspiration | At Home

locations-icon All

February 3, 2018 2 minute READ

Be a Sweetheart is Coming Up February 10 & 11

All locations of the Mast Store will be asking guests to Be a Sweetheart on February 10 and 11. On these two days, when you purchase your sweetheart’s favorite candy, we’ll match each pound with a $1 donation to our food security partners. ...read more

tags Inspiration | Mast Family Favorites

locations-icon All

February 1, 2018 6 minute READ

A Sweet Holiday is on the Horizon

Next to Halloween, Valentine’s Day is probably the next sweetest day for candy. Americans have a penchant for candy. According to the US Census Bureau, more than 1,850 establishments manufactured chocolate and other confectionery products in 2014. From chocolate bars to licorice, the average American eats around 22 pounds of candy each year. But, do you know the story behind your favorite sweets? ...read more

tags Mast Family Favorites

locations-icon All

January 24, 2018 4 minute READ

Upcoming Events You Won't Want to Miss

Sometimes during the winter, you need an excuse or a gentle nudge to pull yourself away from the comfortable couch. We’ve come up with a few events happening in Mast Store communities that may be just the ticket for you. ...read more

tags Inspiration

locations-icon Boone | Columbia | Greenville | Winston-Salem|Asheville

January 18, 2018 5 minute READ

Do Your Feet Hurt?

Ask any builder. They will tell you how important it is to have a good foundation on which to build your house. That’s exactly what your feet are for the rest of your body, so it is important to make sure your foundation is as sturdy and healthy as it can be. Superfeet helps maintain healthy feet and may mitigate some maladies to make everyday life more enjoyable. Making your feet “super” is quite easy. ...read more

tags Mast Family Favorites | Adventure

locations-icon All

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Let's Ask Francine: What Was Happening in Valle Crucis in the 1800s?

5 Ways to Escape the Winter Blues

Be a Sweetheart is Coming Up February 10 & 11

A Sweet Holiday is on the Horizon

Upcoming Events You Won't Want to Miss

Do Your Feet Hurt?

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history