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October 8, 2017 2 minute READ

Boone, NC – Outdoor Magazine's Next

As the birthplace of our first Mast General Store outside of Valle Crucis, we've had a love affair with Boone, North Carolina for centuries. As the home of Appalachian State University (ASU), folks are drawn to this busy college town for more reasons than an exceptional education and exciting athletic events. The surrounding area is one of the country's best destinations for outdoor adventures. Walk across the Mile High Swinging Bridge or scale Linville Peak, the highest peak in the Blue Ridge at Grandfather Mountain. Grab your bike and head to Pisgah National Forest, featuring over 200 miles of exciting trails. ...read more

tags Adventure | Local Flavor | Mast in the News

locations-icon Boone

October 8, 2017 2 minute READ

Grand-Opening Celebration at Mast General Store in Winston Salem May 15 - 17

Join us for a humdinger of a Grand-Opening celebration at our newest "old" location in Winston-Salem! If you were there for our ribbon-cutting on Friday, May 8th, you'll know that we're very excited to be your new neighbors at 516 North Trade Street. We have a big weekend planned at Mast Store Winston-Salem and hope you'll make time to stop by and say hello! ...read more

tags Behind the Scenes | Local Flavor | Mast in the News | Mast Family Favorites

locations-icon Winston-Salem

October 8, 2017 1 minute READ

Cloud Star Dog Biscuits – Special Treats for Your All-American Pooch

Cloud Star’s story is a simple one; They started out in a home kitchen more than 15 years ago with a single goal: To make a tasty treat that Samantha, a sweet shepherd mix with a picky palate and some pesky food allergies, could eat and enjoy. ...read more

tags Mast Family Favorites

locations-icon All

October 8, 2017 2 minute READ

Bear Wallow Books – Old-Fashioned Recipes for Modern Times

University historian, J.S. Collister, found that her research repeatedly turned up recipes, which had been transported over land and sea, by caravan, clipper ship and covered wagon, over thousands of miles and nearly as many years. She discovered that sharing recipes was a long-treasured tradition, enjoyed by many cultures and many generations. ...read more

tags Recipes | Mast Family Favorites | Local Flavor

locations-icon All

October 8, 2017 3 minute READ

Honed in Norwegian Beauty and Practicality

When you think of Norway, blue fjords snaking among tall mountains, small fishing villages, and making first tracks in new fallen snow all come to mind. Out of this beauty, and the need to feed the family and make a living, came the tradition of Helle Knives. ...read more

tags Adventure | Mast Family Favorites

locations-icon All

October 8, 2017 2 minute READ

Join the Great American Campout On June 27th

Childhood summers are marked by memories of biking around town with a pack of friends, listening for the bell of the ice cream truck, staying outside well after the sun sinks in the sky, and catching fireflies in a Mason jar. With the dawn of the Information Age, many children are missing out on traditional summer fun and are glued to their electronic devices instead. It’s time to boot our children outdoors, so they can benefit from fresh air, green grass, and the carefree joys of a summer spent in nature. ...read more

tags Adventure

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Boone, NC – Outdoor Magazine's Next

Grand-Opening Celebration at Mast General Store in Winston Salem May 15 - 17

Cloud Star Dog Biscuits – Special Treats for Your All-American Pooch

Bear Wallow Books – Old-Fashioned Recipes for Modern Times

Honed in Norwegian Beauty and Practicality

Join the Great American Campout On June 27th

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history