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September 11, 2017 2 minute READ

Be a Sweetheart in Greenville on February 11 and 12

On Valentine’s Day, we all want to do something thoughtful for our sweethearts. Why not double up and help someone you don’t even know have a hot, nourishing meal? It’s so easy! This is the 14th year for Be a Sweetheart. The event was founded in 2004 when a need to fill their pantries was communicated by our food security partners. In the beginning, Mast Store matched each pound of candy purchased with our own pound of food. Then, because of the ability of our food banks and food rescue partners to stretch a dollar into more, Mast Store began donating $1 for each pound purchased. It was a natural tie-in to link Valentine’s Day, when many of us do something nice for someone we love, to supporting efforts to feed a desperate need in our communities. ...read more

tags Inspiration | Mast Family Favorites

locations-icon Greenville

September 11, 2017 2 minute READ

Be a Sweetheart in the High Country on February 11 and 12

On Valentine’s Day, we all want to do something thoughtful for our sweethearts. Why not double up and help someone you don’t even know have a hot, nourishing meal? It’s so easy! This is the 14th year for Be a Sweetheart. The event was founded in 2004 when a need to fill their pantries was communicated by our food security partners. In the beginning, Mast Store matched each pound of candy purchased with our own pound of food. Then, because of the ability of our food banks and food rescue partners to stretch a dollar into more, Mast Store began donating $1 for each pound purchased. It was a natural tie-in to link Valentine’s Day, when many of us do something nice for someone we love, to supporting efforts to feed a desperate need in our communities. ...read more

tags Mast Family Favorites | Inspiration

locations-icon Boone | Original - Valle Crucis|Annex - Valle Crucis

September 11, 2017 3 minute READ

Be a Sweetheart in Knoxville on February 11 and 12

On Valentine’s Day, we all want to do something thoughtful for our sweethearts. Why not double up and help someone you don’t even know have a hot, nourishing meal? It’s so easy! This is the 14th year for Be a Sweetheart. The event was founded in 2004 when a need to fill their pantries was communicated by our food security partners. In the beginning, Mast Store matched each pound of candy purchased with our own pound of food. Then, because of the ability of our food banks and food rescue partners to stretch a dollar into more, Mast Store began donating $1 for each pound purchased. It was a natural tie-in to link Valentine’s Day, when many of us do something nice for someone we love, to supporting efforts to feed a desperate need in our communities. ...read more

tags Mast Family Favorites | Inspiration

locations-icon Knoxville

September 11, 2017 2 minute READ

Be a Sweetheart in Western NC on February 11 and 12

On Valentine’s Day, we all want to do something thoughtful for our sweethearts. Why not double up and help someone you don’t even know have a hot, nourishing meal? It’s so easy! This is the 14th year for Be a Sweetheart. The event was founded in 2004 when a need to fill their pantries was communicated by our food security partners. In the beginning, Mast Store matched each pound of candy purchased with our own pound of food. Then, because of the ability of our food banks and food rescue partners to stretch a dollar into more, Mast Store began donating $1 for each pound purchased. It was a natural tie-in to link Valentine’s Day, when many of us do something nice for someone we love, to supporting efforts to feed a desperate need in our communities. ...read more

tags Inspiration | Mast Family Favorites

locations-icon Asheville| Waynesville |Hendersonville

September 11, 2017 4 minute READ

Enjoying the Mountains in Winter

Winter is gradually making its grand appearance with sinking temperatures and driving snow. After the wintry mix is plowed and the wind abates, it’s time to head outside for some wintertime exploration. The detail, clarity, and focus across multiple mountain ranges are most spectacular in the deep of winter. Closer views are just as thrilling because the bare trees reveal details on the landscape that are easy to miss when blocked by rich foliage. ...read more

tags Inspiration | Adventure

locations-icon All

September 11, 2017 6 minute READ

Winter Layering Tips - Part Two

Last week, we explored the basics of layering to help you stay warm and dry in winter weather. This is the most important place to start because a warm core sends blood to the rest of your body and helps keep your extremities warmer, too. This week, we offer a few tried and true tips for pant layers in addition to ways to protect your neck, face, fingers, and feet. ...read more

tags Adventure

locations-icon All

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Be a Sweetheart in Greenville on February 11 and 12

Be a Sweetheart in the High Country on February 11 and 12

Be a Sweetheart in Knoxville on February 11 and 12

Be a Sweetheart in Western NC on February 11 and 12

Enjoying the Mountains in Winter

Winter Layering Tips - Part Two

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