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sat10AM - 8PM
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fri10AM - 7PM
sat10AM - 7PM
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You could say that 2024 has been a year filled with contradictions. The awesome power and determination of water to foment destruction from the gulf shores to the Appalachian Mountains played out around us. The wrath of the storm was followed by rivers of people and supplies, truckloads of hay and rocks, warm hugs and encouraging words. ...read more
Adventure | Inspiration | Local Flavor | Travel
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Each year, Columbia Sportswear teams with Mast General Store to gather gently worn coats and jackets for our neighbors who need them for the coldest part of the year. Columbia has already jumpstarted this year’s collection by donating jackets for Hurricane Helene relief! ...read more
Inspiration | Local Flavor
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Fall is the season best known for its bounty. After all, it hosts the holiday we most associate with food. Before Thanksgiving, though, there are plenty more fall feasts! Autumn is harvest season with offerings of crisp apples and hearty veggies, tailgating season where portable grills turn out parking lot delicacies, and – don’t forget – fair season packed with deep-fried deliciousness and caramel-covered, sugar-dusted delights. ...read more
Recipes
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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It’s hard to believe it’s already August, and everyone is talking about back-to-school plans. Even so, there’s still time to check off a few more items on your summer bucket list. Just in case you’ve already completed yours, we have a few suggestions for you to consider adding. ...read more
Adventure | Inspiration
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The calendar may say summer, but fall is the word of the day. New arrivals for the upcoming season are arriving daily. As trends do, everything old is new again. Many of this fall’s fashion trends are remakes of styles from a not-too-distant past. Mast Store’s fashion sense tends to embrace the classics because you can never go wrong there. But you will see some of the trends represented in our fashion and footwear departments. Let’s have a look. ...read more
Mast Family Favorites | Inspiration
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Perhaps a better directive would be “please begin planning your itineraries and booking your reservations; the show is about to begin.” As the calendar continues its march to the fall equinox, the anticipation of the changing of the leaves builds. Will this be a good fall color season? How will the recent hurricane affect the leaves? Just what happens to make the leaves change anyway? The answers to these questions will vary depending upon who you ask, where you live, and the types of trees in the general area. To get a better handle on an answer that is applicable for the Blue Ridge and Smoky Mountains, we contacted Dr. Howard Neufeld at Appalachian State University. ...read more
Mast Family Favorites | Inspiration | Adventure
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Our country’s literacy initiative, Read Across America Day, is being celebrated on Thursday, March 2nd. In conjunction with this event, The Little Golden Books is celebrating its 75th anniversary throughout 2017. In addition to honoring the importance of Read Across America, Mast associates share stories about lessons we learned from our favorite Little Golden Books. ...read more
Inspiration | Mast Family Favorites
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Last week we learned about the seven basic principles of Leave No Trace (LNT). Familiarize yourself with the LNT essentials by clicking visiting last week's blog entry. This week, we’re exploring easy ways to share these important guidelines with the children in your life. Let’s get started. ...read more
Inspiration | Mast Family Favorites | Adventure
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If you’ve been to a Girl Scouts or Boy Scouts meeting, attended a wilderness summer camp, or participated in the Great American Backyard Campout, you may already be familiar with the principles of Leave No Trace (LNT). These valuable principles aren’t just useful in the woods, they can be applied in every environment. This week, we’re exploring Leave No Trace so our collective small steps can lead to big changes in the natural world (and in ourselves)! ...read more
Mast Family Favorites | Adventure | Inspiration
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