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Have you ever thought about the words “thank you” or “thanks?” They quickly roll off the tongue, oftentimes without a further thought to the impact they have. And, it’s a good thing. Telling someone “thank you” for opening a door, helping move a box, or refilling your water glass is a recognition of their efforts. It should be easy to appreciate a general act of kindness, but what happens when the next level kicks in? ...read more
Behind the Scenes | Customer Stories | Inspiration | Local Flavor
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The holiday season is filled with art projects - from laying the perfect table and making sure the ornaments on the tree are dispersed in a way that is balanced in an asymmetrical way to create conversation and interest to preparing cuisine art for family and guests and, of course, beautifully wrapping gifts. There is also an art to stuffing stockings, and we went straight to the source for a few tips. ...read more
Inspiration
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It’s a magical thing what a pair of hands can do. ...read more
Inspiration | Local Flavor
Asheville | Annex - Valle Crucis | Boone | Hendersonville | Original - Valle Crucis | Waynesville
... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
All
The Turchin Center for the Visual Arts, Mast General Store and Cordura are proud to host National Geographic Explorer and best-selling author Helen Thayer for a free presentation on Wednesday, May 14 in the lecture hall at the Turchin Center for the Visual Arts in Downtown Boone. The presentation, “Polar Dream,” begins at 6:30 p.m. A meet and greet reception with light refreshments will be held immediately following the presentation. ...read more
Inspiration | Adventure
Valle Crucis|Boone
When a 31-year-old John Cooper first laid eyes on the Mast General Store back in 1976, he had a vision for his family’s future that involved going back into the past. “I fell in love with the store as soon as I stepped inside,” says Cooper, who had traveled from his home in Florida with a friend to scout out potential real estate. “They literally had to carry me out.” ...read more
Mast in the News | Inspiration | Behind the Scenes
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Do you remember those lazy, endless summer days of childhood? A whole afternoon was spent skipping rocks in the creek. You’d lie in the grass, pull a blade, and fashion a horn by pressing your thumbs tightly together. Chalk drawn hopscotch boards colored neighborhood sidewalks in green, pink, and blue. ...read more
At Home | Mast Family Favorites
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This past June, one of our new Facebook friends asked us an excellent question. We posed her question to our 25,000 “friends on the internet” and were mightily touched by their answers. This blog captures what happened. ...read more
Behind the Scenes | Customer Stories | Inspiration
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We all want to invest our lives in the things we love. For Frank and Peggy, their great love in life, in addition to each other, is exploring the outdoors together. ...read more
Inspiration | Behind the Scenes | Adventure
Knoxville
Taking the family for a summer road trip oftentimes includes the furry children. Kennels and pet sitters are costly and no one wants to leave the four-legged family members out of the fun. Your friends at Mast General Store are here to offer some tips that will help make your summer adventure a safe and enjoyable one for the furriest members of your family. ...read more
Adventure | Travel
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