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As the New Year approaches, it’s typical to think about resolutions and personal goals for the year ahead. For outdoor enthusiasts, one of the best ways to kick off the new year is by participating in a "First Day Hike." Held annually at state parks across the country, First Day Hikes offer an opportunity to connect with nature, promote health, and get outside. Whether you're an avid hiker or just looking for a refreshing way to begin the new year, these hikes provide a perfect excuse to get moving and start the year off right. ...read more
Adventure | Local Flavor | Travel
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Have you ever thought about the words “thank you” or “thanks?” They quickly roll off the tongue, oftentimes without a further thought to the impact they have. And, it’s a good thing. Telling someone “thank you” for opening a door, helping move a box, or refilling your water glass is a recognition of their efforts. It should be easy to appreciate a general act of kindness, but what happens when the next level kicks in? ...read more
Behind the Scenes | Customer Stories | Inspiration | Local Flavor
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The holiday season is filled with art projects - from laying the perfect table and making sure the ornaments on the tree are dispersed in a way that is balanced in an asymmetrical way to create conversation and interest to preparing cuisine art for family and guests and, of course, beautifully wrapping gifts. There is also an art to stuffing stockings, and we went straight to the source for a few tips. ...read more
Inspiration
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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As we continue celebrating travel season throughout the month of May, we’re thinking about creative and earth-friendly approaches to transportation: cycling, walking, and carpooling. You’ll also find some helpful tips on how to become a more eco-friendly driver. ...read more
Adventure | Inspiration | Travel
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Mast General Store is sending out an S.O.S. in the form of a shoe drive, Sharing Our Shoes. During the month of May, Mast encourages the community to search their closets for shoes they no longer need and to drop them off at the store nearest you. The collection drive runs through May 31st, but many locations accept donations all year. ...read more
Inspiration | Behind the Scenes
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Throughout the month of May, the traditional beginning of travel season, we're sharing travel stories from our employees along with travel tips and tricks learned along the way. This week, we’re exploring the Great American Desert with Fox. ...read more
Travel | Inspiration | Adventure
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There’s that moment each year after all of the gifts are unwrapped and the last of our Christmas dinner leftovers have been put away that I find myself alone in our living room. “The children are nestled all snug in their beds,” the multi-colored tree lights bounce off the hardwood floor in a cheerful rainbow, and I’m flanked by a snoozing dog and cat, thinking to myself, “Is Christmas over already?” Within days, I’m preparing for the new year and am faced with a new set of questions: “What will 2017 look like?” “How and where will I invest my time in the New Year?” ...read more
At Home | Inspiration
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On Friday, March 31st, the Mast Store in Asheville hosted a special event with Sherpa Adventure Gear, celebrating Nepalese food, culture, and the history of the Sherpa people. ...read more
Inspiration | Mast Family Favorites | Adventure
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Welcome the new season by enjoying some fun and simple craft projects with the children in your life. From rainsticks and tissue paper trees to racing rainbows and string Easter eggs, these ideas are festive and easy for every member of your family. ...read more
Inspiration | At Home
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