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wed10AM - 6PM
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fri10AM - 8PM
sat10AM - 8PM
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mon10AM - 6PM
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wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
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According to the Small Business Administration, small businesses make up 99.9% of businesses in the United States. Small businesses are credited with creating just under two-thirds of the new jobs created from 1995 to 2021 according to the U.S. Chamber of Commerce. They account for 43.5% of the nation’s gross domestic product. ...read more
Local Flavor
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The Holiday Season brings people together through shared traditions. We watch children’s faces light up with joy and wonder as they wait in line to share their wish lists with Santa Claus. We gather with our neighbors along city sidewalks for festive parades and in town squares for Christmas tree lightings. We attend services, plays, pageants, concerts, choir performances, and countless other holiday-themed events, too, all to keep the spirit of the season alive in our hearts and in our communities from year to year. ...read more
Local Flavor | Travel
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The Appalachian Mountains are among the oldest mountain ranges on Earth. They have withstood the changes of millennia, and over the final weekend of September 2024, the Appalachians sustained a monumental event that forever altered their landscapes, their communities, and the lives of the people who call them home. ...read more
Inspiration | Local Flavor | Mast in the News
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
All
The holidays are here with all of their pomp and circumstance, parties and decorations, traditions and food. Many of the celebrations around the holidays have their roots in ancient Christian beliefs and pagan festivals. But there are some that are, well, accidental. ...read more
At Home | Inspiration | Mast Family Favorites
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When Mast Store’s newest old location opened its doors in Winston-Salem in May of 2015, we had the pleasure of meeting a woman with close ties to 516 North Trade Street. Her father worked in the building that boasted one of the largest retail and wholesale companies in the South: Brown-Rogers-Dixson (B-R-D). Originally posted 12/2/2015 ...read more
Local Flavor
Winston-Salem
It’s plain to see. This year’s Thanksgiving is going to be very different. Family gatherings are being discouraged, and if you are getting together, it is recommended that meals be enjoyed outside. With resolve and creativity, we can find small things to be thankful for and make this Thanksgiving memorable. ...read more
Inspiration | Recipes
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You've mastered being a teacher. Now it's time to pick up a different mantle – camp counselor. Whether you're “hosting” a day camp, overnight camp, or just a weekend experience camp, this blog has ideas for “programming” to keep your campers engaged and happy. ...read more
Inspiration | At Home
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On a cool spring day in 1980, April 30 to be exact, a young family arrived in the mountains of North Carolina. After a long drive from Florida in a UHaul and a pickup truck, they were about to begin their lives' work in an old general store. In this short video blog, you'll hear what their first impressions in Faye's own words. ...read more
Behind the Scenes | Inspiration
Original - Valle Crucis|Annex - Valle Crucis
Who's ready for another diversion or two? By now, our new routines are, well, routine. Get up, make coffee, fix breakfast, send the students to school in one corner of the living room, and set up the office on the kitchen table. This week's Boredom Busters will revisit a skill that many of us have let slip in the days of GPS, offer up a few podcasts, and send a jigsaw puzzle or two your way. ...read more
Inspiration | At Home
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