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November 5, 2019 15 minute READ

Fall Foliage Primer - November 6, 2019

This is the final Fall Foliage Primer of the year. It looks like Knoxville, Greenville, and Hendersonville still have some locations of high color. Other reporting spots - Boone/Valle Crucis, Asheville, and Waynesville - have some spotty color (particularly Oaks, which are in their glory right now, and some Maples). There are still lots of activities to get out and enjoy, too. Check out what our reporters have to suggest as well bid you a fond farewell until next year. ...read more

tags Fall Foliage Primer

November 4, 2019 3 minute READ

Check Your Closets and Share the Warmth

There is a Japanese proverb that says, “One kind word can warm three winter months.” If a kind word can be so powerful, what can a kind action do? Colder weather is on the way, so coats, hats, and gloves are needed to be ready for it. During the month of November, Mast Store and Columbia Sportswear are partnering for the fifteenth time to Share the Warmth Coat Collection in our home communities ...read more

tags At Home | Inspiration | Mast Family Favorites

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October 29, 2019 13 minute READ

Fall Foliage Primer - October 30, 2019

We are reaching the peak! All locations can safely report that Fall is HERE! Some locations - like Valle Crucis and Boone - are just past peak, but still have pockets of incredible color, while other locations - like Greenville and Knoxville are just beginning to reach their highest color show. And there's lots in between in Waynesville, Asheville, and Hendersonville. It's our favorite time of year! Colder weather is on its way everywhere this week, so no matter where you're visiting, be sure to bring a jacket, a fleece, and a raincoat. The weather this time of year changes quickly. Take a look to see the fun activities to enjoy this week. ...read more

tags Fall Foliage Primer

October 22, 2019 16 minute READ

Fall Foliage Primer - October 23, 2019

It's week five of the Fall Foliage Primer and the color is beginning to show itself all over. Frost is likely in the Boone/Valle Crucis, Waynesville, and maybe Hendersonville areas later in the week, which will hasten the color change. Temperatures are perfect for leaf viewing, but there may be some showers, so remember your jackets. Check out this week's recommended events and activities. We're sure you'll find some of them to be "spooktacular." ...read more

tags Fall Foliage Primer

October 15, 2019 15 minute READ

Fall Foliage Primer - October 16, 2019

It's week four of the Fall Foliage Primer and we're beginning to see some changes. The higher elevations around Boone and Valle Crucis had a light frost earlier in the week. Festivals in all locations abound for the weekend, so there's a lot of things to do. AND, we believe you may begin seeing even more color with the frost being on the pumpkin, so to speak, and the cooler temperatures. Get out and enjoy the beautiful season! ...read more

tags Fall Foliage Primer

October 9, 2019 4 minute READ

Food for Kids is Food for Thought (and Action)

The U. S. Department of Agriculture defines food insecurity as “the lack of consistent access to enough food for an active, healthy life.” Merrell Footwear, an active lifestyle brand, joins the Mast Store for the eleventh year in 2019 to provide Food for Kids (October 21-November 3), a cause that supports funding the weekend food efforts in each of Mast Store’s home communities. ...read more

tags Behind the Scenes | Inspiration

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Fall Foliage Primer - November 6, 2019

Check Your Closets and Share the Warmth

Fall Foliage Primer - October 30, 2019

Fall Foliage Primer - October 23, 2019

Fall Foliage Primer - October 16, 2019

Food for Kids is Food for Thought (and Action)

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