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sat10AM - 8PM
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fri10AM - 7PM
sat10AM - 7PM
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You could say that 2024 has been a year filled with contradictions. The awesome power and determination of water to foment destruction from the gulf shores to the Appalachian Mountains played out around us. The wrath of the storm was followed by rivers of people and supplies, truckloads of hay and rocks, warm hugs and encouraging words. ...read more
Adventure | Inspiration | Local Flavor | Travel
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Each year, Columbia Sportswear teams with Mast General Store to gather gently worn coats and jackets for our neighbors who need them for the coldest part of the year. Columbia has already jumpstarted this year’s collection by donating jackets for Hurricane Helene relief! ...read more
Inspiration | Local Flavor
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Fall is the season best known for its bounty. After all, it hosts the holiday we most associate with food. Before Thanksgiving, though, there are plenty more fall feasts! Autumn is harvest season with offerings of crisp apples and hearty veggies, tailgating season where portable grills turn out parking lot delicacies, and – don’t forget – fair season packed with deep-fried deliciousness and caramel-covered, sugar-dusted delights. ...read more
Recipes
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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Have you ever wondered where the practice of making New Year’s Resolutions started? According to History.com, it’s a practice that’s at least 4,000 years old. The Babylonians made promises to the gods to pay their debts and to return items they had borrowed to curry favor. The Romans changed the calendar to start the New Year in January, named for the god Janus, who had two faces – one looking into the past and the other focused on the future. ...read more
At Home | Inspiration
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The holidays – it’s a time when lots of questions are asked. How do reindeer fly? How does Santa visit everybody’s house all on one night? And what would be a good thing to get John, Susan, and Beth? While the answers to the first two questions will require a lot of research and debate, Mast Store has the answers to the last question. Here are our top 13 gift ideas for 2019. ...read more
a | Inspiration | At Home | Mast Family Favorites
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There is a Japanese proverb that says, “One kind word can warm three winter months.” If a kind word can be so powerful, what can a kind action do? Colder weather is on the way, so coats, hats, and gloves are needed to be ready for it. During the month of November, Mast Store and Columbia Sportswear are partnering for the fifteenth time to Share the Warmth Coat Collection in our home communities ...read more
At Home | Inspiration | Mast Family Favorites
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The U. S. Department of Agriculture defines food insecurity as “the lack of consistent access to enough food for an active, healthy life.” Merrell Footwear, an active lifestyle brand, joins the Mast Store for the eleventh year in 2019 to provide Food for Kids (October 21-November 3), a cause that supports funding the weekend food efforts in each of Mast Store’s home communities. ...read more
Behind the Scenes | Inspiration
Annex - Valle Crucis | Boone | Columbia | Greenville | Hendersonville | Knoxville | Original - Valle Crucis | Waynesville | Winston-Salem|Asheville
As the tilt of the earth moves us a little farther from the sun, the calendar fills with outdoor festivities to celebrate the fall turning of the leaves, the end of harvest season, and the culinary arts. We’ve searched our communities for festive and fun suggestions to add to your fall itineraries. ...read more
Adventure | Inspiration | Local Flavor | Travel
Annex - Valle Crucis | Boone | Columbia | Greenville | Hendersonville | Knoxville | Original - Valle Crucis | Waynesville | Winston-Salem|Asheville
Mast Store believes in recycling. And recycling on a grand scale - that’s why we have homes in historic buildings along bustling Main Streets in vibrant downtowns. We recycle internally, too, like using the back sides of our white paper for accounting forms or documents that will remain in-house. But we know we can do better … and we want to help others do better, too. That’s why we spent an afternoon at the Watauga County Recycling Center – to learn the best practices to keep the recycle loop looping. ...read more
At Home | Inspiration
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