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As the New Year approaches, it’s typical to think about resolutions and personal goals for the year ahead. For outdoor enthusiasts, one of the best ways to kick off the new year is by participating in a "First Day Hike." Held annually at state parks across the country, First Day Hikes offer an opportunity to connect with nature, promote health, and get outside. Whether you're an avid hiker or just looking for a refreshing way to begin the new year, these hikes provide a perfect excuse to get moving and start the year off right. ...read more
Adventure | Local Flavor | Travel
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Have you ever thought about the words “thank you” or “thanks?” They quickly roll off the tongue, oftentimes without a further thought to the impact they have. And, it’s a good thing. Telling someone “thank you” for opening a door, helping move a box, or refilling your water glass is a recognition of their efforts. It should be easy to appreciate a general act of kindness, but what happens when the next level kicks in? ...read more
Behind the Scenes | Customer Stories | Inspiration | Local Flavor
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The holiday season is filled with art projects - from laying the perfect table and making sure the ornaments on the tree are dispersed in a way that is balanced in an asymmetrical way to create conversation and interest to preparing cuisine art for family and guests and, of course, beautifully wrapping gifts. There is also an art to stuffing stockings, and we went straight to the source for a few tips. ...read more
Inspiration
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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We’re so excited about the upcoming opening of our newest “old” location that we want to share one of our “Mast Favorites” that’s born and bred in Winston-Salem, NC. Fulton & Roark began with a series of solid colognes designed to integrate seamlessly into everyday life. F&R crafts high-quality grooming products specifically built for the way men operate. They believe superior products should make a man’s process of getting ready less complicated and more enjoyable.
What’s the difference between solid cologne and liquid cologne? Great question. Think concentrated, wax-based fragrance, rather than a liquid cologne. This means the product is super travel friendly and convenient to keep on hand - in your pocket, in a gym bag, you get the idea - without having to worry about it spilling or breaking.
From Fulton & Roark:
“For us, quality ingredients are only half the story; if it’s not enjoyable, easy-to-use, and truly beneficial, we don’t believe it’s worth having. Our products are designed around the details that shape the lives of men; from the dimensions of the pockets in a pair of trousers, to the requirements of a global traveler, and even to the real estate around a bathroom sink.”
The solid cologne is made with premium quality essential oils and an exceptional wax blend containing microcrystalline wax and coconut oil. Fulton & Roark Solid Colognes are available in three distinctive scents, all named for islands in the southeastern United States. Tybee is a brisk white musk accented with rosewood and cedar. Shackleford’s fragrance is a blend of warm amber and sandalwood. Hatteras smells fresh, green and lightly spiced. Best yet, they’re made in the USA.
"This cologne provides maximum scent with minimum application, doesn't burn after shaving, and I feel it intensifies throughout the day (apply on neck and wrists). My wife loves it, and so do I. You get what you pay for and the quality of this cologne is top notch," raves a Fulton & Roark wearer.
And who is Fulton & Roark named after? Not the owners? Why, they’re handsome canines, of course [pictured to the left.] All the more reason to love this line!
Stop by Mast General Store (all but the Original Store) to select your favorite scent or have it Fulton and Roark sent to your front door by clicking HERE.