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In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
Inspiration | Local Flavor | Travel
All
Have you ever thought you had a pretty good idea how something came about only to find out that, well, it’s complicated. That is the story of bluegrass music – which, by the way, wasn’t even referred to as “bluegrass” until well into the 1940s. This music, most associated with the Appalachian Mountains and the working class, is a long tale of shared influences, forks in the road, and happy reunion gatherings. ...read more
At Home | Inspiration
All
Imagine finding yourself in a sticky situation. One that confronts you with out-of-the-ordinary circumstances that test your patience, demand your resolve, or challenge you to take a stand and do the right thing. ...read more
Behind the Scenes | Local Flavor | Mast in the News
Columbia
... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
All
Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
All
The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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Francine loves questions. She writes our Almost Monthly E-mail, which, as the name implies, goes out almost monthly. It starts out like a letter from your favorite aunt with a little update on whatever might be on her mind at the time. Then it goes into events in the stores, new products our buyers are particularly proud of, and community happenings that might just prompt you to plan a trip. Most every time the e-mail goes out, she gets a question or two. This week’s blog includes a couple that she thought might be interesting to share with everyone. Let's get to the questions and her answers.
Cari writes: I’m from Ohio. Can I make sweet tea, if so, how?
Of course, Cari. Barring some geographical anomaly that I’m not aware of, you can make sweet tea in Ohio, but it is difficult to find it in any of your restaurants. Here’s what you need:
2 quarts cool water
4 tea bags
2/3-3/4 cup sugar
Bring your water to a rolling boil and toss in the four tea bags. Remove the saucepan from the eye and allow your tea to steep until it is warm. Remove the tea bags and stir in the sugar. You’ll want the tea to be just warm enough to melt the sugar. Wait until it is cool before pouring it into a pitcher. If you leave it on the counter, you’ll want to drink it in the next day or so. If you store it in the refrigerator, it’ll keep for several days.
Some people will say that the way I brew my sweet tea makes it bitter, but I can’t say that I’ve had any complaints. You may want to play with the amount of sugar you use. We don’t like it too sweet, so I tend to go with a scant ¾ cup. I hope this works for you.
One more thought, my friend Julie says that she puts a lid on her tea while it's steeping. It helps keep some of the flavor that could be lost in the steam.
Emma asks: When you make blueberry pancakes, do you mix the blueberries into the batter or do you drop them into the raw side of the pancake as it’s baking in the pan?
Well, Emma, this is an interesting question. I’ve done it both ways. My Mom always mixed the blueberries into the batter, and I started off that way. Now, I find that the blueberry pancakes I make when I strategically drop the berries where I want them rather than letting fate determine placement have a better distribution of flavor. Most every bite will have a blueberry in it.
Speaking of breakfast foods, you may want to try this recipe (it’s also good with blueberries dropped into the bowl before you microwave). This is a quick and easy recipe for making your own instant oatmeal packets.
3 tablespoons quick oats
1 teaspoon chia seeds
1 teaspoon brown sugar
Dash of salt (optional)
1 tablespoon cranberries or raisins
Put all ingredients in a snack-sized resealable bag. To cook, put all contents in a microwave safe bowl and add about ½ cup water. Microwave 1 minute. Sometimes I add fresh blueberries before I microwave. You can also add just a bit of maple syrup after microwaving for more flavor.
Margaret inquires: How do you make Killed Lettuce and Onions?
This is one of my favorite dishes and is one that can be prepared using the first produce out of the garden each year. My granny would have a great big ol’ bowl of this waiting on me in the springtime when I went to visit. Sadly, I still can’t make it as good as she did. I keep trying, though.
Leaf lettuce
Spring onions, chopped
Apple cider vinegar
Salt
Water
Bacon drippings from 3 strips of bacon
Wash lettuce and spin dry. Cut into strips and put in a bowl. You’ll want to have a pretty good mound of lettuce because once you “kill” it, a lot of lettuce only makes a little. Add your chopped onions to the top. I like a lot of onions, but use how much you would like to enjoy. Add salt to taste.
In a saucepan, mix vinegar and water using just a little more vinegar than water. I like mine tangy, so you may need to adjust this a bit to your taste. Add in the drippings from the bacon (some people put the bacon crumbles on their killed lettuce – I just eat the bacon by itself) and bring the liquid to a boil. This is how you are going to kill your lettuce. When it comes to a boil, remove it from the stove and pour the mixture over your lettuce. Toss the lettuce to make sure it is well coated. Now, take a dinner plate and cover the bowl. You’ll want to let it sit covered for a while for the lettuce to wilt.
Some people eat this dish with pinto beans and cornbread. I prefer just making it my meal.
Thank you for your questions!