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wed10AM - 8PM
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fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
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The Holiday Season brings people together through shared traditions. We watch children’s faces light up with joy and wonder as they wait in line to share their wish lists with Santa Claus. We gather with our neighbors along city sidewalks for festive parades and in town squares for Christmas tree lightings. We attend services, plays, pageants, concerts, choir performances, and countless other holiday-themed events, too, all to keep the spirit of the season alive in our hearts and in our communities from year to year. ...read more
Local Flavor | Travel
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The Appalachian Mountains are among the oldest mountain ranges on Earth. They have withstood the changes of millennia, and over the final weekend of September 2024, the Appalachians sustained a monumental event that forever altered their landscapes, their communities, and the lives of the people who call them home. ...read more
Inspiration | Local Flavor | Mast in the News
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You could say that 2024 has been a year filled with contradictions. The awesome power and determination of water to foment destruction from the gulf shores to the Appalachian Mountains played out around us. The wrath of the storm was followed by rivers of people and supplies, truckloads of hay and rocks, warm hugs and encouraging words. ...read more
Adventure | Inspiration | Local Flavor | Travel
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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Spring cleaning is taking place in all Mast Store communities. Windows are being scrubbed; the carpet is getting cleaned; and the closets, well, if you haven’t worn it in a while, it’s probably time to say goodbye to it. Take a good look at your shoes. If they have some miles left in them, we can make it easy for you to put some smiles on some local faces.
Answer the S-O-S call! Mast General Store is sending out this message urging you to give your gently-worn shoes new life! During the month of May, all Mast Store locations are collecting footwear for our annual Sharing Our Shoes drive.
Each store has chosen a local charity to receive these life-changing gifts. When you think about it, everyone needs shoes, but what if you are facing an extraordinary happening in your life and just don’t have the funds available for a pair of shoes? Perhaps you’ve left your home to escape domestic violence or you’re homeless, but have a job interview and need to make a good impression. Something as simple as a pair of shoes can make all the difference, and it’s so easy to help.
Just bring your shoes that are still in good, wearable condition to any Mast Store location – tie the shoe strings together or put a rubber band around them to keep mates with each other – and put them in the Sharing Our Shoes bins. We’ll take care of the rest. Here are the organizations we are working with in each community:
Asheville – Hillcrest Family Resource Center – the Center promotes healthy living, community wellness, and self-sufficiency by assessing the goals and needs of public housing residents and aiding them in building connections with appropriate community services and resources.
Columbia – Transitions Homeless Center – Transitions partners with 52 community organizations to help those who find themselves homeless to stabilize their lives, increase their incomes, and to move into permanent housing.
Greenville – Salvation Army of Greenville – This faith-based service group brings comfort and aid to the needy without discrimination.
Hendersonville – Interfaith Assistance Ministry – IAM offers emergency relief to Henderson County residents who are in financial crisis by offering food, clothing, funds, guidance, and referrals in an atmosphere of compassion and respect.
Knoxville – Ladies of Charity – The Ladies of Charity address the emergency/immediate needs of the underserved, unemployed, and underemployed people in the Knoxville area and have been providing this service since 1942.
Waynesville - Clothes to Kids of Haywood County – This organization works closely with social workers and Haywood Public Schools to make sure that school-aged children feel good about themselves and can succeed academically – part of that is ensuring shoes and clothing.
Winston-Salem – Winston-Salem Rescue Mission – Committed to meeting the physical, emotional, and spiritual needs of anyone who calls on them for help.
Valle Crucis and Boone – Hunger and Health Coalition – The Hunger and Health Coalition serves as a resource for individuals and families that are struggling to provide themselves with basic needs such as food, prescribed medications, and heat during the winter.
All types of footwear are welcome - kids’, men’s and women’s, casual, dressy, sandals, tennis shoes, hiking boots - you name it – they just need to have some miles left in them. You’ll feel great knowing that you’ve not only contributed to making some happy feet, but you’ve also done your environmentally-conscious part by recycling your sneakers, saddle oxfords, slingbacks, and the like. Of course, new shoes are always appreciated, too!
Thank you for your interest and participation. It is much appreciated by Mast Store and our valued community partners. You can change someone’s world, one sole at a time!
The Sharing Our Shoes footwear drive officially runs May 1 through May 30, 2018 at all Mast Store locations; however, many locations collect footwear to share with our partners year ‘round. Please share the information in this blog with your friends, family, and co-workers to spread S-O-S and help as many as possible.