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In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
Inspiration | Local Flavor | Travel
All
Have you ever thought you had a pretty good idea how something came about only to find out that, well, it’s complicated. That is the story of bluegrass music – which, by the way, wasn’t even referred to as “bluegrass” until well into the 1940s. This music, most associated with the Appalachian Mountains and the working class, is a long tale of shared influences, forks in the road, and happy reunion gatherings. ...read more
At Home | Inspiration
All
Imagine finding yourself in a sticky situation. One that confronts you with out-of-the-ordinary circumstances that test your patience, demand your resolve, or challenge you to take a stand and do the right thing. ...read more
Behind the Scenes | Local Flavor | Mast in the News
Columbia
In the days after September 27, 2024, highway information signs were emblazoned with a message... Do Not Travel in Western North Carolina. That sounds ominous, but its message was not overstated. Because of the tireless work by state and federal employees, local folks, and thousands and thousands of volunteers, the mountains are OPEN – including two lanes of Interstate 40 – and we invite you to vacation... And volunteer! ...read more
Inspiration | Local Flavor | Travel
All
... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
All
Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
All
“Whoa, what is that?” I screamed with excitement. “It’s an elk,” my friend Cathy responded. I had never seen such a creature. It was amazing, and what made it even more amazing was the beautiful alpine tundra on which the elk and its counterparts were standing. We had made it…Rocky Mountain National Park. This place was not like anything I had ever seen or experienced before.
In spite of our Chevy Celebrity Eurosport spewing anti-freeze, and my dear friend Rob asking one of the park rangers if we could have forest fires (of course, he meant to say camp fires), the park staff were a great help and welcomed our enthusiasm. Though it was the middle of summer, we experienced cool, high-altitude days along with crisp alpine nights, and we loved every minute of it.
Upon leaving the park, a big horn sheep scurried down a steep embankment and ran out in front of the Eurosport. Now that was exciting!
Even then (28 years ago), I knew this was the experience of a life time and something I would treasure forever. Oh, how I do!
- Renea, Mast Store Home Office
For more of our Mast Family National Park Service adventures and recommendations, click HERE