mon9AM - 5PM
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sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
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sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
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sun11AM - 6PM
mon9AM - 5PM
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sun11AM - 5PM
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sun11AM - 5PM
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sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
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wed10AM - 6PM
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fri10AM - 8PM
sat9AM - 8PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 8PM
tue10AM - 8PM
wed10AM - 8PM
thu10AM - 8PM
fri10AM - 9PM
sat10AM - 9PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 7PM
sat10AM - 7PM
sun11AM - 6PM
mon10AM - 6PM
tue10AM - 6PM
wed10AM - 6PM
thu10AM - 6PM
fri10AM - 8PM
sat10AM - 8PM
sun11AM - 6PM
The Holiday Season brings people together through shared traditions. We watch children’s faces light up with joy and wonder as they wait in line to share their wish lists with Santa Claus. We gather with our neighbors along city sidewalks for festive parades and in town squares for Christmas tree lightings. We attend services, plays, pageants, concerts, choir performances, and countless other holiday-themed events, too, all to keep the spirit of the season alive in our hearts and in our communities from year to year. ...read more
Local Flavor | Travel
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The Appalachian Mountains are among the oldest mountain ranges on Earth. They have withstood the changes of millennia, and over the final weekend of September 2024, the Appalachians sustained a monumental event that forever altered their landscapes, their communities, and the lives of the people who call them home. ...read more
Inspiration | Local Flavor | Mast in the News
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You could say that 2024 has been a year filled with contradictions. The awesome power and determination of water to foment destruction from the gulf shores to the Appalachian Mountains played out around us. The wrath of the storm was followed by rivers of people and supplies, truckloads of hay and rocks, warm hugs and encouraging words. ...read more
Adventure | Inspiration | Local Flavor | Travel
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... Our favorite foods! Food is universal because everybody’s got ta eat! And the last two months of the year are filled with more than their fair share of family meals, work gatherings, special outings to favorite restaurants, tins filled with homemade cookies and fudge, and the anticipation of food traditions handed down from generation to generation ...read more
At Home | Recipes
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Even before we bought the Mast General Store, we were taken by the beauty of Valle Crucis. We’ve heard people describe the drive out Broadstone Road as traveling through a time portal. In the 1970s, fields in the river bottoms would be filled with tobacco, cabbage, or high with hay to feed cattle that were grazing in the summer pasture. ...read more
Local Flavor | Mast Family Favorites
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The lucky few who have seen the Earth from a different perspective – astronauts - all echo the same viewpoint upon their return. Yuri Gagarin, a Russian cosmonaut and the first human to go to space, commented, “Orbiting Earth in the spaceship, I saw how beautiful our planet is. People, let us preserve and increase this beauty, not destroy it.”
Behind the Scenes | Inspiration
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Sitting on the front porch is as iconic as a white picket fence— and it’s just as much a part of the American dream too. A dream we are lulled into by listening to the sounds of cicada and crickets, drowsily watching the night lit up by lightning bugs and filtered moonlight, and rocking back and forth to the rhythm of times gone by.
Yes, front porch sittin’ is so much more than just relaxing at the day’s end or taking our Sunday rest. It speaks to tradition and ritual, to family and hearth, to intentional living. It’s about being present in the moment and not letting the opportunity to simply pass us by.
There’s definitely an art to the magic of front porch sittin’. And nestled here in our sheltering mountains, we like to think we’ve perfected it. No one knows how to optimize that leisured tradition better than we folks in Appalachia. Just comes naturally to know what it takes to make the most of the time-honored tradition. We’ve been doing it right for generations, and we’re happy to share some of our top tips for kicking back and relaxing in good old-fashioned front-porch-sittin’ style. What follows is a list of what it takes to create the ideal experience.
1. Get the best seat out of the house. Porch swing, smooth rocking chair, hammock… Any of these makes the perfect seat for lounging comfortably, sipping ice-cold sweet tea, and watching the sunlight fade behind the ridgeline.
2. Have a good drink and a snack or two prepared. An ice-cold glass of that Southern ambrosia that is sweet tea makes the perfect porch drink, but so does a steaming mug of coffee or an after-work cold one. Pair your drink with a tomato sandwich, or enjoy an after-supper slice of pie and you’re all set for luxurious leisure.
3. Gather up some good reading material. Whether you want to indulge in that hot new release, perusing the news or simply flip aimlessly through some glossy magazine pages, a nice read will make the experience even better.
4. Set up your space for sound therapy. Windchimes, light music, or just the sounds of nature can increase your good mood and conspire to relax you into bliss. I find that the faint breeze tickling the windchimes into a fairy melody is one of my favorite ways to enjoy my porch-sittin’.
5. Maximize the view. Turn your rocker or hang that hammock to take in the best view of the sunrise, the sunset, the beauty of your flower or vegetable garden, or even the activity your birdfeeder. Pick the view that delights you best and enjoy it in all its incarnations.
6. Adjust the lighting and enhance the mood. Candles, lanterns, and string lights lend even more relaxation to the atmosphere. You’ll love the ambience they can create, as well as the reading or visiting light they offer.
7. Indulge in cozy comfort. Take the comfort of the indoors to the outdoors. Bringing along a blanket or wearing cozy socks, sweaters, or slippers will keep you feeling comfy and cozy while you enjoy your surroundings. Or you may need a fan and a fly swatter. Either way, going out prepared means you won’t need to head back indoors when the temps fluctuate—and you won’t break the sittin’ spell you’ve cast over the porch.
8. Take a stroll in the neighborhood. Get to talkin’ with your neighbors out for a walk to let supper settle or take Bruno for his daily constitutional. Folks stopping by for a brief chat or a long, drawn-out tale-swap are as integral to a proper porch-sit as the rocking chair and the sweet tea. Gathering the news and local gossip helps you know when you need to whip up a casserole or what topics of conversation to avoid at the next PTA meeting.
We believe these are porch-sittin’ best practices, but after a few rounds of blissing out to the dream this magic induces, you may augment the list to craft your own best experience and to pass along the wisdom this time-honored ritual has to share.
See you out on the front porch.