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John & Faye Cooper purchased the store in 1979 and set out on a journey of discovery. They moved their young family into the top two floors of the store and began the work of preparing to open. There were many questions, but the two most important were 1. What do we need to fit in with our community? And 2. What would an old general store carry that is still useful to our neighbors? That's where they started.

"WHERE SHOULD I SEND YOU TO KNOW THE SOUL OF THE SOUTH? I THINK I'LL SEND YOU TO MAST GENERAL STORE."

CHARLES KURALT

mast news & events

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  • August 8, 2024 12 minute READ
    The Woolly Worm Festival is held the third weekend of October in Banner Elk, North Carolina

    Colorful Destinations: A Guide to Some of Mast's Favorite Fall Festivities

    Mast General Store prides itself on being a destination that takes our guests on a journey. It’s one of many reasons we value our communities – their histories, cultures, Main Streets, outdoor spaces, and, most of all, their people – and strive to fill the role of a traditional general store by serving as a gathering place where everyone can come together and feel a sense of common spirit. ...read more

    tags-icon Adventure | Local Flavor | Travel

    location-icon All

  • July 30, 2024 11 minute READ
    Old-fashioned skills everyone should know include reading and writing cursive and writing letters

    6 Old-Fashioned Skills Everyone Should Know

    We can all agree that technology is good. After all, without technological advancements, we would all be carding and spinning yarn to weave cloth for making our own clothes, walking everywhere we go, and books would be very expensive and hard to come by.  While we’re not advocates for Luddite living, there are some old-fashioned ways of doing things that should continue to be practiced every day.  ...read more

    tags-icon At Home | Mast Family Favorites

    location-icon All

  • July 24, 2024 13 minute READ
    A summer sunset over a field of sunflowers

    Pause to Let the Sunshine In

    When you pause and let your mind wander, where does it go? Maybe it goes to a time far away to a family trip to the lake. Perhaps it moseys off to summer days spent at your grandparents’ house. Possibly it drifts back to an amusement park visit with brothers, sisters, and the whole family. Wherever it goes, it always seems to be a summer place. Evidently, warm weather makes warm memories.   ...read more

    tags-icon Inspiration | Mast Family Favorites

    location-icon All

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